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How to Generate Placement Reports for PMax?

To generate placement reports for the Customer’s PMax campaigns and track impressions, follow these steps:

Itzayana Rodríguez avatar
Written by Itzayana Rodríguez
Updated over 4 months ago

Learn how to get placement reports from the Google Ads dashboard to analyse the placement of Performance Max campaigns.

  1. In Google Ads, click the ‘Campaigns’ icon on the left sidebar, then go to the ‘Insights and reports’ drop-down menu, and select ‘Report Editor’.

2. In Report Editor, click the + icon, and then select 'Table'.

3. Under the "Attributes" segment, choose Performance Max placement or search for it in the search bar. This will appear in the "Row" section.

4. Under the “Performance” segment, select Impr. or search for “Impr.” in the search bar. This will appear in the “Column” section.

5. To add more filters to the report, click the filter icon and select the desired filter types.

6. To choose a date range, click on the date range below 'custom'.

7. To download the report, click Download and choose a file type.


Spider AF Placement import

1. Go to the Spider AF "Import Placement Reports" page and upload that csv file.

2. Click on the Proceed button to start the analysis and the results will be displayed after a short time.

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